What personal data do we process?
If you use our services, we collect various types of your data, such as your username and password, your contact details, and other settings. We track the items you view in our online store, the devices through which you access them, and which of our offers, sent via email, interest you. Based on this, we create additional data to provide you with offers according to your preferences and to further improve our online store and services in the future. If you make a purchase or create an account with us, we also process your name, surname, your orders, and the data you set on your account.
We process the following personal data:
- Identification data, mainly including name and surname, username and password, and VAT ID if you are a legal entity.
- Contact details, including personal information that allows us to contact you, especially email address, phone number, delivery address, billing address, and your profiles on social networks.
- Your settings, including data about your account, such as saved delivery addresses, profiles, newsletter subscriptions, loyalty program memberships, shopping lists, searched items ("interested in," "price tracking"), your ratings, and comments on items and services.
- Data about your orders, primarily including information about ordered items and payment method, including bank account number, and data about complaints.
- Data about your online habits, including instances when you browse the internet through our mobile application, particularly data about items and services you are searching for, links you click on, search and scroll patterns on our website, and information about the devices you use to access the internet, such as IP address and associated location, device ID, technical parameters, such as operating system, version, screen resolution, selected browser, and its version, as well as data obtained from cookies and similar device recognition technologies.
- Data about your behavior in connection with reading the messages we send you, mainly the time required to open the message and data about the devices you use to access the internet, such as IP address and associated location, device ID, technical parameters, such as operating system, version, screen resolution, selected browser, and its version.
- Derived data, including personal data obtained from your settings, data about items you purchase from us, data about your online habits, and behavior in connection with reading the messages we send you; this mainly includes data about gender, age, financial circumstances, consumer habits, and attitudes toward various items and services.
- Data related to the use of call centers or visits to pickup points, including mainly records of phone calls with the call center, identification of messages you send us, including identifiers such as IP addresses, and recordings from surveillance camera systems at pickup points.
Why do we process personal data, and why are we justified in doing so?
We process your personal data in various situations for different purposes. If you visit the websites of our online store, where we also use cookies, we primarily use your data to determine the number of visitors and improve our services. If you are registered with us, we use your data to manage your account and provide related functionalities. If you make a purchase with us, we use your data to process your order, protect our legal claims, and fulfill our legal obligations. With your contact details and other data, we can simultaneously display and send you our customized offers. With your consent, we share data with third parties to display offers on other websites and to enable you to access certain additional services. We have the right to process your personal data based on the preparation or execution of a contract with you, compliance with legal obligations, our legitimate claims, or your consent.